Brandon Cross Technologies Blog

What Are Chatbots Used For?

Posted by Justin Cross on Jul 18, 2019 11:14:38 AM

Chatbots pop up in some strange and wonderful places in the world of business. While they're primarily used for marketing and improving customer experience, there's a variety of interesting ways that they can do this. There's no set method for making a successful chatbot.

Nevertheless, there are successful trends when it comes to what works for your customers and your bottom line. Here are a few of the regular jobs that you might find a chatbot tasked with.

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Topics: Software, Chatbots

What Is Automated Reasoning Software? What Are The Benefits?

Posted by Justin Cross on Dec 19, 2018 2:20:00 PM


It is no secret that modern computer programs have become highly intuitive. This allows them to solve complex problems that would have required the use of a human counterpart in the past. One example of this paradigm shift can be seen in the use of automated reasoning software. In order to appreciate its role within modern business, it is first a good idea to take a look at this unique concept in greater detail.

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Topics: Software

How Knowledge-Based Software Can Help Start-up Businesses

Posted by Justin Cross on Dec 4, 2018 12:24:00 PM

It is often said that success or failure in the digital economy is only a click away. Start-up organisations and SMEs face more challenges than ever and as technology continues to evolve, so should in-house methods respond to the changing needs of their specific customer base. This is difficult to accomplish with traditional methods due to a lack of efficiency and centralised insight. The good news is that knowledge-based software solutions provide benefits that would have been unheard of in the past. So, what exactly is knowledge-based software and what advantages can it supply to a growing organisation?

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Topics: Software

Chatbot Implementation: Pre-Built Software Vs Customised Development

Posted by Justin Cross on Nov 30, 2018 1:52:50 PM

The world of software development has evolved in leaps and bounds during recent years. While critical in terms of business operations, this observation has also not been lost on the end user. Customers now expect to access personalised and targeted solutions with the click of a button. No longer are they satisfied with generic engagement processes. These situations have been addressed with the rise of the chatbot and yet there is still some conjecture in regards to whether an off-of-the shelf platform is sufficient or a bespoke bundle is the best option. Let us examine this concept in greater detail.

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Topics: Software

Bridge The Gaps In Your Knowledge With Custom FAQ Software

Posted by Justin Cross on Oct 15, 2018 5:22:12 PM

Given that most SME entrepreneurs and company directors have a reliance on their customer-facing software systems but little technical knowledge of how they function, the need to get it right with an expert contractor has never been greater.

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Topics: Customers, Software