Brandon Cross Technologies Blog

Project management is a precision art. As an ancient proverb reads, 'a good plan today is better than a perfect plan tomorrow,' and project management is all about using excellent strategies to prepare for the ups and downs of software completion. At Brandon Cross, creating bespoke software solutions is at the heart of what we do. Here’s a guide to our philosophy.

Companies benefit when their IT systems run seamlessly. However, with computing displaying the unnerving ability to shift at lightning pace, it can be challenging to know when to invest in upgrades. From a security and productivity perspective, one of the biggest hazards that organisations face is attempting to run legacy systems. Here’s what you need to know.

One of the most powerful tools of the modern marketer is the chatbot. Chatbots are capable of providing lead generation, PR and reputation management, and boosting customer service satisfaction on an enormous scale - when in the right hands, of course. Here are some of the ways that chatbots stand out from other marketing methods when it comes to reaching both your core audience and floating consumers.

While chatbots are used for many different tasks, the way chatbots are constructed differs relatively little from program to program. Technically, there are presently three major categories of chatbot.

Statistics suggest that 80% of us will have one by 2020, but Chatbots remain something of a controversial enigma. Chatbots are a relatively new technology, and this has led many to ask the important question: are Chatbots secure? There are many ways to address this question, the most important one being trust.

Chatbots provide numerous advantages to savvy public-facing businesses. Whether you're making deals business-to-business, providing services, informing your customers, or selling retail goods to an increasingly well-informed, well-supplied, and diverse marketplace, we can build what you need, to your specifications. Here are a few of the unique ways that a chatbot from Brandon Cross might benefit your company.

A chatbot is a web-based software program governed by communication algorithms and artificial intelligence, which people interact with through a chat interface. Chatbots can be used in a wide range of applications from text messages to customer service phone lines, and on-site lead generation to technical support. 

Chatbots pop up in some strange and wonderful places in the world of business. While they're primarily used for marketing and improving customer experience, there's a variety of interesting ways that they can do this. There's no set method for making a successful chatbot.

Nevertheless, there are successful trends when it comes to what works for your customers and your bottom line. Here are a few of the regular jobs that you might find a chatbot tasked with.

A chatbot is a computer program that uses artificial intelligence (AI) to conduct a conversation, usually with an existing or potential customer. You may have come across a chatbot on the website of a major utility or clothing company, where an image of a smiling person may ask you how they can help you today. And they are increasingly used across all platforms, including smartphones. The conversational skills of the best chatbots can be so realistic that it is hard to tell whether you are talking to a machine or a human being.

‘Scrapping’ legacy software in favodigiur of a bespoke alternative may appear drastic, but in many cases, it is the most cost-effective solution in the long term. Many businesses find themselves stuck using outdated, slow and inefficient software because that is what they have always used and they are reluctant to upgrade – whether due to cost, disruption, lack of time or inconvenience.